Top Benefits Of ESL Price Tag Systems

Posted on: 14 June 2019

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If you own or manage a retail store, you know that customers want to know the price of items before they make a purchase. In most stores, product price tags are placed on the shelf underneath the product. For many years, stores have used regular paper price tags, but technology has changed and electronic shelf labels (ESL) systems are becoming increasingly popular. ESL price tag systems are quite different than traditional shelf pricing labels, and many store owners and managers find that they vastly prefer the ESL price tag system. Some of the top benefits of an ESL price tag system include:  

Accurate Pricing

One big problem that many stores experience is when the advertised price of a product on the shelf does not match the price that rings up in the store's POS register. When this happens, it can lead to angry customers and a long line of people waiting to pay while the issue is sorted out. When your store utilizes an ESL price tag system, you won't have to worry about this problem happening. An ESL price tag system is designed to sync with data in the POS system, which helps ensure that all items in a store will always ring up at the same price advertised on the shelf.

Save Time

Retail stores often run sales or discount merchandise in order to make room for new inventory. When a store uses traditional shelf pricing labels, it can take a very long time for employees to change all of the shelf price rags by hand. One of the great things about ESL price tag systems is the fact that you can instantly make price changes through the software program included in the system, and the ESL price will reflect the changes instantly without anyone having to lift a finger or walk to the aisle where a product is located.This means that your store employees can focus on other important tasks instead of changing out price tags.

Improved Store Appearance

In this day and age, society is all about technology and the newest devices and gadgets. Using an ESL price tag system instead of traditional shelf price tags will make your store look a lot more modern and can improve your customers' shopping experience. Each aisle of your store is also likely to look more aesthetically appealing when you opt to invest in quality ESL price tag systems